Tag Archives: HAPPY VALLEY RACECOURSE

THE CHANGING PHASES OF THE HKJC’S HAPPY WEDNESDAY BRAND

By Hans Ebert @hanseberthk Courtesy of wwww.fasttrack.hk When it comes to the ‘live’ entertainment served up every Happy Wednesday, unless actually being at Happy Valley racecourse, and knowing, first hand, the drawing power it has with regulars, and a constantly … Continue reading

Posted in HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing | Tagged , , , , , | Leave a comment

THE HKJC AND THAT ADRENALINE RUSH

By Hans Ebert @hanseberthk Sitting there last night, one couldn’t help thinking that with all the technology available, why there couldn’t be a virtual tour of Adrenaline, the venue at Happy Valley Racecourse, which, since its re-opening a few short … Continue reading

Posted in HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing | Tagged , , , , , , , , | Leave a comment

THE CUSTOMER-DRIVEN ISSUE

By Hans Ebert @hanseberthk Saturday was the first day of The Championships in Sydney. The highlight for everyone? The incredible win of Chautauqua, the whoops of genuine joy from jockey Tommy Berry, and the great training efforts of Team Hawkes. … Continue reading

Posted in Australian horse racing industry, DOUGLAS WHYTE, HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, HORSE RACING AND SOCIAL MEDIA, JOAO MOREIRA, The horse racing industry, Tommy Berry | Tagged , , , , , , , , , , , , , , | 1 Comment

KAT, THE CAT AND THE TALE OF TWO COETZEES

(Courtesy of Fast Track) By Hans Ebert They couldn’t be more different. He’s soft spoken, reserved, and almost restrained. It’s all very disciplined, no doubt something ingrained in him from a very young age when an apprentice at the prestigious … Continue reading

Posted in FELIX COETZEE, HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing | Tagged , , , , , , , | 1 Comment

FELIX AND KAT: A TALE OF TWO COETZEES

Hans Ebert There’ve been a number of happy Happy Wednesday Moments, but this one goes straight to the top of the tree as it brings together two generations of a racing family- Felix Coetzee, below, the brilliant, soft spoken, South … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing, Horse Racing | Tagged , , , , , , , , , , | Leave a comment

HORSE RACING: THE NEW WAY FORWARD

By Hans Ebert Often, and recently, more and more often, one has to wonder how many in horse racing truly understand what really are “good initiatives” for the sport, and what is breakthrough creativity and effective, strategic marketing to take … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, JOAO MOREIRA | Tagged , , , , , , , | 1 Comment

ZAC PURTON: RISING TO THE OCCASION. AGAIN.

By Hans Ebert Just when you start to think that we’re caught inside of Mobil with the Déjà Vu Blues again, racing in Hong Kong has a habit of reinventing itself to stop the barbarians of boredom from crashing through … Continue reading

Posted in brett prebble, casper fownes, DOUGLAS WHYTE, HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, JOAO MOREIRA, The horse racing industry, zac purton | Tagged , , , , , , , , , , , , , | Leave a comment

THE NIGHT HAPPY WEDNESDAY WENT TRULY INTERNATIONAL

By Hans Ebert Thinking back, there was the night when attending a fairly recent Hong Kong International Jockeys’ Championship and being introduced to Australian racing personality Bruce Clark for the first time. This was during his pre-John Wall-funded G1X Racing … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing, Horse Racing | Tagged , , , , , , , | 1 Comment

WORTH REVISITING AS #HKIR NEARS: LONGINES #HKIR: MADE IN HONG KONG AND PRIDE IN OWNERSHIP

By Hans Ebert It’s been part of Hong Kong since what were humble beginnings starting with the annual Invitational Races between Singapore and Hong Kong and when the Lion City’s Colonial Chief, trained by the legend that was Ivan Allan … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing | Tagged , , , | Leave a comment

THIS YEAR’S INTERNATIONAL JOCKEYS COMPETITION ON A HAPPY WEDNESDAY: WHY IT’S SET TO GET PULSES RACING.

By Hans Ebert It’s easy enough to say: Happy Wednesday. Add to that Happy Valley Racecourse in Hong Kong. But how the HKJC created this experience for customers- and just what an entertaining experience it is- would be short-changed if … Continue reading

Posted in casper fownes, DOUGLAS WHYTE, HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing | Tagged , , , , , , , , , , , , , , | Leave a comment