Tag Archives: TVN

HOW IS RACING REALLY GOING TO WIN?

By Hans Ebert @hanseberthk “Racing To Win”, that Cecil B DeMille of a production from the HKJC starring the Kim, Kourtney and Khloe of racing, is hardly riveting viewing, but, apparently, the programme has a loyal audience. Probably around 28, … Continue reading

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THE RACE FOR LEADERSHIP IN RACING IN AUSTRALIA

By Hans Ebert @hanseberthk Racing writer Shane Anderson recently tried his hand at writing a satirical piece on Peter V’landys, the CEO of Racing New South Wales, and seen by many as the Donald Trump, Vladimir Putin, Willy Wonka, and … Continue reading

Posted in Australian horse racing industry, Horse Racing, HORSE RACING AND SOCIAL MEDIA, Peter V'landys, The horse racing industry | Tagged , , , , , , , , | Leave a comment

THE FAKE NEWS ISSUE

By Keyser Soze “FAKE NEWS” SURFACES IN VICTORIAN RACING Imitation is not always the greatest form of flattery. And it took less than 24 hours for the Herald Sun’s own version of “fake news” to be exposed for what it … Continue reading

Posted in Australian horse racing industry, Hong Kong Jockey Club, Horse Racing, HORSE RACING AND SOCIAL MEDIA | Tagged , , , , , , , , , , , , , | 1 Comment

HORSE RACING: THE NEW WAY FORWARD

By Hans Ebert Often, and recently, more and more often, one has to wonder how many in horse racing truly understand what really are “good initiatives” for the sport, and what is breakthrough creativity and effective, strategic marketing to take … Continue reading

Posted in Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, JOAO MOREIRA | Tagged , , , , , , , | 1 Comment

DOES RACING TRULY UNDERSTAND THAT CONTENT MUST BE KING, QUEEN AND SERF?

By Hans Ebert Racing.com recently launched a campaign to attract advertisers. Apart from its wagering partner sponsors, Crownbet and Luxbet, and a handful of Race Clubs does it have any? The strategy is that the site and television channel will … Continue reading

Posted in Australian horse racing industry, HAPPY WEDNESDAY, Hong Kong Jockey Club, Hong Kong Racing, Horse Racing, HORSE RACING AND SOCIAL MEDIA, Peter V'landys, The horse racing industry | Tagged , , , , , , , , | Leave a comment

THE “CAN IT GET ANY WORSE?” ISSUE

OF MICE AND MEN AND TWITS AND TWITTER Used properly, Twitter is not only an amazing marketing tool, it gives us a voice to bring about Change, and is also so immediate in the absorbing and sharing of news while … Continue reading

Posted in Australian horse racing industry, Horse Racing, HORSE RACING AND SOCIAL MEDIA, Racing NSW, The horse racing industry | Tagged , , , , , , , , | 1 Comment

THE HOUSE OF CARDS ISSUE

By Keyser Soze RICHIE RICHBOY’S PROBLEMS GOT A WHOLE LOT WORSE… Oh, Richie Richboy, you’re in deep, deep bird droppings, aren’t you? Ray Murrihy and the racing police have set March 10 as Liam Prior’s and your own date with … Continue reading

Posted in Australian horse racing industry, DOUGLAS WHYTE, Hong Kong Racing, Horse Racing, HORSE RACING AND SOCIAL MEDIA, JOAO MOREIRA, Racing NSW, The horse racing industry | Tagged , , , , , , , , , , , , , , , , , , , , , | 2 Comments

THE AUSTRALIAN RACING ISSUE

By Keyser Soze in Australia A WISH LIST FOR AUSTRALIAN RACING IN 2016: UNITY… It’s now or never time for the big two – New South Wales and Victoria. With a peak national body for Australian racing a “mission impossible” … Continue reading

Posted in Australian horse racing industry, Horse Racing, JOHN MESSARA, The horse racing industry | Tagged , , , , , , , , , , , | 2 Comments

BRUCE MANN GOES GLOBAL (AND SO MUST HORSE RACING IF IT IS TO GROW)

By Hans Ebert While those he once worked with in horse racing in the land of Oz are busy running after pipe dreams, and happy to be big fish flopping around inside a small tumbler of water in, what is, … Continue reading

Posted in Australian horse racing industry, Horse Racing, HORSE RACING AND SOCIAL MEDIA, The horse racing industry | Tagged , , | Leave a comment

THE UNITED NATIONS OF RACING #HKIR ISSUE

By Keyser Soze in Australia THE CHALLENGE OF THE HONG KONG INTERNATIONAL JOCKEYS CHALLENGE It’s the best Jockey Challenge in world racing.The defining feature of next Wednesday night’s Hong Kong International Jockey Competition is the outstanding five-star roster of the … Continue reading

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